Privacy Notice

Data We Gather

We gather and manage various forms of personal information, including:

2. Our Information Usage

We utilize your personal information for these key purposes:

• Service Provision in Lytham St Annes:
  • We handle the processing and management of your car rental bookings and agreements in Lytham St Annes. This includes verifying your identity to confirm you meet our rental criteria. We also oversee the collection and return of vehicles, as well as the processing of payments, deposits, and any applicable charges.
• Customer Communication (Contractual Obligations and Legitimate Interests):
  • Sending booking confirmations, updates, and essential rental details. Addressing your inquiries and offering customer assistance. Informing you of any changes to our services or policies.
• Marketing Permissions in Lytham St Annes:
  • We will send promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out at any time.
• Service Enhancement for Customer Benefit:
  • Assessing website interactions to refine user experience and service efficiency. Gathering insights to improve our vehicle offerings and overall services.
• Legal Compliance in Lytham St Annes Car Hire:
  • Adhering to local laws, regulations, and tax obligations. Safeguarding against fraud and maintaining service integrity. Addressing disputes and upholding our terms of service.

Information Exchange

Sharing Your Personal Data

• Local Service Providers in Lytham St Annes: We collaborate with third-party companies, including payment processors and IT support, to deliver our services. These partners are contractually bound to safeguard your data.

We do not share your personal information with third parties.

Data Protection Measures

We employ suitable technical and organizational strategies to safeguard your personal information from unauthorized access, changes, sharing, or loss. Our measures include encryption, restricted access controls, secure servers, and routine security evaluations. Despite these precautions, it is important to acknowledge that no method of internet transmission or electronic storage is entirely secure.

Data Storage Duration

We retain your personal information only for the time needed to fulfill the purposes for which it was collected. This includes compliance with legal, accounting, or reporting obligations. The duration for which we hold your information will vary based on the nature of the data and the context in which it is processed.

Your Rights in Lytham St Annes

Your rights under UK data protection law in Lytham St Annes.

• Access to Your Information: Obtain a copy of your personal information held by us.

For assistance with your rights, please reach out to us below.

Cookies and Tracking Practices

Our website employs cookies and similar technologies to improve your browsing experience, assess site traffic, and tailor content to your preferences. You can adjust your cookie settings directly through your browser to control your experience while visiting our site in Lytham St Annes.

Policy Changes

This Privacy Policy may be revised from time to time to address changes in our practices or legal obligations. Any updates will be reflected on this page, complete with a new "Last Updated" date. We recommend checking this policy regularly for the latest information.

Contact Lytham St Annes

For inquiries regarding our Privacy Policy or data practices, please reach out: